The US automaker has weathered a difficult EV transition, announcing US$19.5 billion in charges to overhaul its strategy Read more at The Business Times.
Ford serves two markets, the Americas, and everybody else, with an approx. 2/3rd vs. 1/3rd split respectively.
Sure they sell some small amount of F150s and similar oversized cars/trucks outside of the Americas, but its measured in 1000s.
European market is mostly much smaller cars. Ford has had the best selling car in the UK on and off with its Puma, a small SUV that is a mild hybrid.
Outside of the Americas they are starting to move forward with EVs, and will even have their own Renault produced R5 clone with the new Fiesta, but its too little too late as its not due to 28.
Ford serves two markets, the Americas, and everybody else, with an approx. 2/3rd vs. 1/3rd split respectively.
Sure they sell some small amount of F150s and similar oversized cars/trucks outside of the Americas, but its measured in 1000s.
European market is mostly much smaller cars. Ford has had the best selling car in the UK on and off with its Puma, a small SUV that is a mild hybrid.
Outside of the Americas they are starting to move forward with EVs, and will even have their own Renault produced R5 clone with the new Fiesta, but its too little too late as its not due to 28.