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You could argue the right is more focused on identity politics and for a longer time than the left.
The original meaning of idpol being doing politics as a matter of identity rather than ideas. It’s why you can get MAGAts to agree with you on a lot of stuff and disagree with the GOP, but they’ll still vote red, because their identity is republican.
It helped liberals pinkwash their crimes. Reminds me of that meme of the B-54 on a bombing raid with the pride flag on its side.